MOVOLT – BRAND STORY
Client: Movolt
Sector: Electrical / Technology / Power Systems
Location: New Zealand
Film Type: Brand Story / Corporate / Product Narrative
Overview
Movolt is a New Zealand technology company working at the intersection of power systems, engineering and smart industrial solutions. They approached me to create a brand-story film that would introduce who they are, what they do, and — most importantly — why their work matters.
The challenge was to communicate highly technical innovation in a way that felt human, concise and visually engaging. I was responsible for the full end-to-end execution:
writing the script, directing the film, shooting the visuals and delivering the final edit.
The result is a bold, fast-paced brand piece that positions Movolt as a forward-thinking, practical and New Zealand-built technology brand.
The Approach
1. Story & Script Development
I worked with the Movolt team to distill their values, mission and technical capabilities into a simple three-act story structure:
The problem Movolt solves
The technology and human expertise behind it
The impact for customers and industry
2. Visual Style
The visual direction was built around clean engineering environments, controlled lighting, sharp macro details and high-contrast industrial textures.
We mixed:
Slow-motion machine operation
Macro detail shots of components
Clean cinematic interviews
Real-world application footage
Aerials to show environmental context
3. Production
Filming took place around Movolt’s workshop, on job sites and in practical environments where their systems are built and used.
This kept the story grounded in real people, real tools, real work — avoiding staged clichés.
4. Editing & Post
I handled all post-production including:
Picture edit
Colour grade (neutral cinematic grade)
Sound design with industrial textures
Motion-graphics overlays for technical clarity
Cut-downs for social media + website
Clean delivery for the brand launch..
The Outcome
The final brand story film gives Movolt a strong visual identity — modern, confident and engineered. It communicates their purpose quickly and clearly, helping clients understand not only what Movolt builds, but why they matter.
The film is now used across:
Website homepage
Sales presentations
Social content
Investor conversations
Internal onboarding and culture-building
It has become a central storytelling piece for the brand.
Delivered Assets
Full brand-story film (~90–120 seconds)
3 × social cut-downs for digital platforms
B-roll library for future Movolt content
Still frames + thumbnails
Motion graphics package for reuse
Planning something like this? Let’s talk.
A good brand story turns technical work into human value.
If you need a full end-to-end filmmaker — writing, directing, shooting and editing — I’d love to help..
